On the one hand it is looking for meaning, happiness and success, and on the other hand, letting the true self that everything carries, to create these desires, disappear into oblivion. People such as Jim Umpleby would likely agree. A vision that allow whatever springs from what was, will never fly”, so Sonja ch. Kelz. Vision and mission statements are today so replaceable as the products and services themselves. Everything sounds similar to; so as we know it by advertising here. A fashion designer would never change his Haute Couture pieces, so that it fits somehow on the road. The less fit on the road, even more the work inspired him and he deserves more.
Here a secret of success for all entrepreneurs: who has defined his true vision and this represents his vocation, keeps this a vision in itself. Only the entrepreneur himself and his tightest environment know the true vision that stands behind the vision, which is created for the public. Often not even that. The second stumbling block, the to entrepreneurial failures, is, that at existing visions marketing not or too little on the vision is focused. Who wants to create great visions, must now more than ever be aware that any vision is to be a valuable and unique contribution to a better world. Who focuses mainly on this, what should meet by the vision, will belong to the winners in the future.
The bigger and stronger the idea is what is at stake, it is more important that the entrepreneur works itself is so fully unfold his personal potential and he’s also from the mediocrity. If he did that, he leads his employees to this and through this path of development. The new economic elite knows that the potential of the future lies in the people themselves and only and not on the market. The new business elite, which also uses this knowledge to this belief, will not only make a contribution for a better world, but also succeed.